Marketable
Tuesday, November 25th, 2008This got past my radar on the weekend, but luckily a clarification put it back on front pages today: Electronic Entertainment Design and Research helps companies make profitable games… or not, as the article explains, detailing how different features (multiplayer, cross-platform design) can be hit-or-miss in terms of overall profitability. The big figure that everyone is tossing around from this story is the percentage of games that become profitable: 4% of all games that enter production, and 20% of those that reach the market.